Entrypage is a cloud-native Identity-as-a-Service platform designed for DevOps teams. We help businesses implement secure, scalable authentication and authorization solutions. Our IDaaS platform integrates easily into any stack, with clear APIs, starter kits, and full control over users, clients, and permissions.
Founded in 2025, Entrypage is a small, independent Identity-as-a-Service company based near the city center of Utrecht, the Netherlands.
After many years in consultancy, we saw how Identity and Access Management often became a bottleneck for businesses. Especially during digital transformations. It doesn’t have to be.
Like all modern tech, the complexity of identity solutions keeps increasing. But authentication protocols aren't usually something a business can justify building in-house expertise for.
We understand that delivering online services is all about time-to-market and total cost of ownership. The pace and complexity of security updates is growing every day.
That's why we build and maintain a cloud-native, DevOps-ready SSO solution you can use to authenticate your users and customers. We provide secure authentication so you can focus on what matters: providing your services.
We are building Entrypage because we value security, privacy, and craftsmanship. We are passionate about software development.
We build with care, independence, and integrity. We focus on what matters: a stable, secure platform. Not on passing trends.
Hence, our values:
Much of the world’s innovation in Identity and Access Management (IAM) has come from Silicon Valley. Many U.S.-based companies have shaped the technologies we rely on today.
While Europe has produced fewer large-scale tech companies, that is not what drives us. The limited number DevOps-ready European IAM platforms isn't the reason we started Entrypage. We founded Entrypage to help businesses implement authorization and authentication solutions in a way that is both secure and done right.
Nonetheless, we have made a conscious choice. While we would love to serve customers globally, we’ve decided to operate strictly under European jurisdiction to be able to ensure the European standard in privacy, data sovereignty, and compliance.
Entrypage is hosted entirely within Europe, specifically in the Netherlands, Germany, and Finland. Our supply chain is composed exclusively of European providers, and our legal entities are registered in the Netherlands.
Entrypage was founded by Albert Starreveld in early 2025. With nearly two decades of experience in software development, Albert has worked for some of Europe’s leading financial institutions and consultancy firms, building a reputation for his expertise in secure, scalable identity platforms. His focus has been on crafting bespoke OAuth and OpenID Connect solutions, addressing complex security and scalability challenges in the identity space.
After spending years building custom identity platforms, Albert realized the industry needed a more scalable, self-service solution for managing authentication and authorization. This insight led him to found Entrypage, with the vision of empowering organizations to manage their identity infrastructure more easily, securely, and independently.